Channel Control Tools

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  • Inventory Turnover Ratio

    The Inventory Turnover Ratio (ITR) is essential for Amazon sellers, measuring how often inventory is sold and replaced. A higher ITR reflects strong sales and effective management, aiding in cash flow and reducing storage fees, while a lower ratio may indicate overstocking.

  • Acquisition Traffic

    Acquisition Traffic is the flow of potential customers to Amazon sellers’ listings through various marketing channels. By optimizing this traffic, sellers can boost visibility, enhance conversion rates, and drive sales, ultimately supporting business growth.

  • Seller Fulfilled Prime Dashboard

    The Seller Fulfilled Prime Dashboard is vital for Amazon sellers in the SFP program, allowing them to manage Prime orders, track shipping performance, and ensure compliance with Amazon’s fulfillment standards. It helps optimize operations for faster delivery and enhances the customer experience.

  • Amazon Category Listing Limits

    Amazon Category Listing Limits restrict the number of products sellers can list in specific categories, impacting their inventory management and sales potential. Understanding and monitoring these limits is essential for scaling and optimizing product offerings effectively.

  • Amazon Sales Tax Collection

    Amazon Sales Tax Collection automates the calculation, collection, and remittance of sales tax for sellers in applicable states. Sellers must stay informed about their tax obligations and regularly review settings in Seller Central to ensure compliance.

  • Demand Generation

    Demand Generation for Amazon sellers is about creating and capturing consumer interest to drive sales growth. By leveraging content marketing, social media, and email campaigns, sellers can enhance brand visibility and foster customer loyalty, converting interest into purchases.