External Ad Attribution Pixel

The External Ad Attribution Pixel allows Amazon sellers to track the effectiveness of their external advertising campaigns. By capturing user interactions and conversions, sellers can optimize strategies, improve ROI, and gain insights into customer behavior, driving more sales.

Fulfillment Program Switching

Fulfillment Program Switching allows Amazon sellers to change between Fulfillment by Amazon (FBA) and Fulfillment by Merchant (FBM). This decision affects operational efficiency, shipping speed, and customer satisfaction, enabling sellers to optimize their business model effectively.

Heatmap of Product Page Scroll

A Heatmap of Product Page Scroll visually tracks user engagement on Amazon product pages, revealing which sections attract the most attention. By analyzing this data, sellers can optimize listings for better visibility, enhancing customer experience and boosting sales performance.

Carrier Pickup Reference

The Carrier Pickup Reference is a vital tool for Amazon sellers, providing a unique identifier for tracking shipments. It ensures timely delivery, enhances customer satisfaction, and helps maintain high seller performance metrics, streamlining logistics effectively.

SKU Bundling

SKU Bundling allows Amazon sellers to combine related products into a single package, enhancing customer convenience and increasing perceived value. This strategy improves sales velocity, boosts visibility in search results, and can lead to higher conversion rates.

Amazon FBA Inventory Performance

Amazon FBA Inventory Performance is vital for sellers, impacting their ability to meet customer demand and maximize profits. Key metrics like sell-through rate and Inventory Performance Index (IPI) score help optimize inventory management, reduce fees, and drive sales growth.

Amazon Category Listing Limits

Amazon Category Listing Limits restrict the number of products sellers can list in specific categories, impacting their inventory management and sales potential. Understanding and monitoring these limits is essential for scaling and optimizing product offerings effectively.

Inventory Carrying Cost

Inventory Carrying Cost is vital for Amazon sellers as it encompasses all expenses related to holding stock, including storage fees and insurance. Effectively managing these costs enhances profitability, cash flow, and overall business performance on the platform.

Amazon Choice Badge Criteria

The Amazon Choice Badge enhances product visibility and credibility for sellers. To qualify, products must achieve high customer ratings, positive reviews, competitive pricing, and eligibility for Prime shipping, ultimately driving increased sales and customer trust.

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