Explore our Seller Glossary, your go-to resource for essential terms and concepts in selling. Enhance your knowledge and boost your sales skills today! 📈
Amazon Local Fulfillment enables sellers to store products in nearby fulfillment centers, ensuring faster delivery to customers. This service enhances shipping speed, improves the customer experience, and increases the likelihood of winning the Buy Box, driving higher sales.
Funnel Metrics are essential for Amazon sellers to analyze the customer journey from awareness to purchase. By tracking traffic sources, conversion rates, and cart abandonment, sellers can identify bottlenecks, refine strategies, and boost sales effectively.
Amazon FBA Eligibility is essential for sellers aiming to use Fulfillment by Amazon. To qualify, sellers must have a registered account, ensure products are new and compliant with Amazon’s guidelines, and meet size and weight restrictions. This eligibility enhances visibility and access to Prime benefits.
Embedded Image ALT Tags are vital for Amazon sellers, enhancing product visibility and accessibility. By providing descriptive text for images, these tags improve SEO, helping listings rank higher in search results and ensuring a better shopping experience for all customers.
Cost of Goods Sold (COGS) Analysis is essential for Amazon sellers, as it calculates the direct costs of producing and selling products. This analysis impacts profitability, pricing strategies, and inventory management, helping sellers optimize their operations.
Storage fees on Amazon are monthly costs for storing inventory in fulfillment centers, varying by season and volume. Effective management of these fees is essential for profitability, requiring sellers to optimize inventory levels and utilize the Inventory Performance Index (IPI) for better decision-making.
An Amazon Chargeback Dispute arises when a buyer seeks a refund through their bank, impacting sellers’ account health. Sellers can contest these disputes by providing evidence like tracking information and communication, crucial for maintaining their reputation.
Feedback Automation Tools are vital for Amazon sellers to enhance customer experience and boost seller ratings. By automating feedback requests, these tools increase positive reviews, improve visibility, and streamline communication, ultimately driving higher sales.
Amazon Attribution Tags allow sellers to track the effectiveness of their external marketing campaigns by measuring clicks, conversions, and sales on Amazon. This data is essential for optimizing strategies and improving overall ROI.
Customer Account Health is vital for Amazon sellers, reflecting performance and compliance through metrics like order defect rate and late shipment rate. Regular monitoring ensures good standing, enhances visibility, and drives sales growth.
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