Seller Glossary

Explore our Seller Glossary, your go-to resource for essential terms and concepts in selling. Enhance your knowledge and boost your sales skills today! 📈

  • Listing Optimization Tool

    A Listing Optimization Tool is vital for Amazon sellers to boost product visibility and sales. It analyzes listings for titles, descriptions, and keywords, helping sellers enhance their Amazon SEO and create engaging content that attracts buyers.

  • Amazon FBA Age of Inventory

    Amazon FBA Age of Inventory is the time products stay in fulfillment centers before sale. This metric affects storage fees and sales visibility. Regularly monitoring inventory age and adjusting pricing strategies can help reduce costs and improve sales performance.

  • Session-to-Sale Ratio

    The Session-to-Sale Ratio is essential for Amazon sellers, measuring how well traffic converts into sales. A higher ratio reflects effective listing optimization and marketing strategies, leading to improved customer experience and increased profitability.

  • Amazon Category Approval

    Amazon Category Approval is essential for sellers aiming to list products in restricted categories like Health & Personal Care and Grocery. This process ensures compliance with Amazon’s quality standards and expands sales opportunities by enhancing credibility and access to a wider customer base.

  • Purchase Order Reconciliation

    Purchase Order Reconciliation is essential for Amazon sellers, ensuring accurate matching of purchase orders with invoices. This process helps maintain precise financial records, manage inventory effectively, and prevent costly discrepancies, leading to improved profitability.

  • Amazon Storefront Customization

    Amazon Storefront Customization enables sellers to craft a distinctive shopping experience by designing personalized digital storefronts. This feature enhances brand visibility, boosts customer engagement, and can lead to increased sales and loyalty through effective product presentation.

  • Inventory Sell-Through Rate

    Inventory Sell-Through Rate is vital for Amazon sellers, reflecting the percentage of inventory sold over time. A higher rate indicates strong demand and effective management, boosting visibility and rankings while minimizing storage fees and maximizing profitability.

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