Seller Glossary

Explore our Seller Glossary, your go-to resource for essential terms and concepts in selling. Enhance your knowledge and boost your sales skills today! 📈

  • Checkout Abandonment Analysis

    Checkout Abandonment Analysis helps Amazon sellers understand why customers leave the checkout process. By evaluating factors like user experience, payment options, and shipping costs, sellers can enhance the checkout experience, reduce abandonment rates, and boost sales.

  • Amazon Mobile App Seller Tools

    Amazon Mobile App Seller Tools empower sellers to efficiently manage their businesses from smartphones. With features for tracking sales, inventory, and customer interactions, these tools enhance operational efficiency and improve the overall customer experience.

  • Variation Theme

    A Variation Theme on Amazon groups related products under a single parent listing, enhancing visibility and improving customer experience. This strategy helps sellers manage inventory and reviews effectively, ultimately boosting sales and conversion rates.

  • Condition Note

    A Condition Note on Amazon provides essential details about a product’s state, especially for used items. By accurately describing wear, defects, or unique features, sellers can enhance transparency, build customer trust, and potentially boost sales.

  • FBM Returns Fraud Detection

    FBM Returns Fraud Detection is essential for Amazon sellers using the Fulfilled by Merchant (FBM) model. By monitoring return patterns and analyzing customer behavior, sellers can identify fraudulent activities, protect profits, and enhance customer satisfaction.

  • Low Conversion Rate Flag

    The Low Conversion Rate Flag alerts Amazon sellers when their listings fail to convert views into purchases. Factors like poor listing optimization, uncompetitive pricing, and negative customer reviews contribute to this issue, impacting sales and visibility.

  • Traffic Source Attribution

    Traffic Source Attribution is essential for Amazon sellers to analyze which channels drive traffic to their listings. By tracking sources like organic search, paid ads, and social media, sellers can optimize marketing strategies, enhance visibility, and improve conversion rates.

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