Seller Glossary

Explore our Seller Glossary, your go-to resource for essential terms and concepts in selling. Enhance your knowledge and boost your sales skills today! 📈

  • ASIN Performance Metrics

    ASIN Performance Metrics are essential for Amazon sellers to evaluate product success. By analyzing metrics like sales velocity, conversion rates, and customer reviews, sellers can optimize listings and pricing strategies, ultimately improving visibility and profitability on the platform.

  • Order Routing System

    An Order Routing System streamlines the order fulfillment process for Amazon sellers by efficiently directing orders to the optimal fulfillment centers. This enhances operational efficiency, reduces shipping times, and boosts customer satisfaction, leading to improved sales and profitability.

  • Delivery Window Compliance

    Delivery Window Compliance is vital for Amazon sellers, ensuring timely shipping and delivery of products. Adhering to specified timeframes boosts seller ratings, enhances customer satisfaction, and prevents penalties, fostering trust on the platform.

  • Amazon Delivery SLA (Service Level Agreement)

    The Amazon Delivery SLA (Service Level Agreement) defines delivery timelines and service quality for sellers. Adhering to these standards is essential for maintaining seller ratings, customer satisfaction, and avoiding penalties that can impact sales performance.

  • Amazon PPC Negative Match Types

    Amazon PPC Negative Match Types are vital for sellers aiming to enhance their advertising efficiency. By using negative exact, negative phrase, and negative broad match types, sellers can prevent ads from appearing for irrelevant search terms, reduce wasted ad spend, and improve overall ROI.

  • Transparency Enrollment Timeline

    The Transparency Enrollment Timeline outlines the steps Amazon sellers must take to enroll in the Amazon Transparency program. This process enhances product authenticity, protects against counterfeits, and builds customer trust, ultimately boosting sales and brand loyalty.

  • Campaign Performance Metrics

    Campaign Performance Metrics are vital for Amazon sellers to assess their advertising effectiveness. Key metrics like Click-Through Rate (CTR), Conversion Rate, and Advertising Cost of Sales (ACoS) enable sellers to optimize campaigns, enhance profitability, and align efforts with business goals.

  • Auto Repricing Tools

    Auto Repricing Tools are vital for Amazon sellers, automatically adjusting prices based on competitor actions and market trends. This real-time pricing strategy enhances visibility, boosts sales, and improves profit margins, ensuring a competitive edge in e-commerce.

  • Merchant Fulfilled Inventory

    Merchant Fulfilled Inventory (MFI) allows Amazon sellers to manage their own stock and shipping, providing flexibility and control over operations. This method is ideal for unique products but requires careful logistics and customer service management.

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