Seller Glossary

Explore our Seller Glossary, your go-to resource for essential terms and concepts in selling. Enhance your knowledge and boost your sales skills today! 📈

  • Image Zoom Requirement

    The Image Zoom Requirement on Amazon mandates that sellers upload high-resolution images, at least 1000 pixels on the longest side, to enable effective zoom functionality. This enhances customer experience by allowing detailed examination of products, boosting confidence and conversion rates.

  • Amazon Catalog Optimization

    Amazon Catalog Optimization enhances product listings to boost visibility and sales. Key elements include keyword research, listing optimization, and image enhancement, all aimed at improving the customer experience and driving conversions on the platform.

  • Inventory Performance Index (IPI)

    The Inventory Performance Index (IPI) is essential for Amazon sellers, reflecting inventory management efficiency. A higher IPI score leads to better stock levels, increased sales, and improved visibility, while a low score risks storage limits and penalties. Regular monitoring is key.

  • Amazon Feedback Solicitation

    Amazon Feedback Solicitation is vital for sellers, as it encourages customers to leave reviews that enhance product visibility and seller reputation. Positive feedback boosts search rankings, while negative feedback can harm sales. Effective solicitation methods include follow-up emails and packaging inserts.

  • Estimated Delivery Windows

    Estimated Delivery Windows are vital for Amazon sellers, as they determine when customers can expect their orders. Accurate delivery estimates enhance customer satisfaction, improve sales performance, and reduce order inquiries, making it essential to regularly update these windows.

  • Amazon Product Authenticity

    Amazon Product Authenticity ensures that products sold on the platform are genuine, protecting sellers from counterfeit issues. Maintaining authenticity builds customer trust, enhances satisfaction, and is vital for compliance with Amazon’s policies, safeguarding long-term success.

  • Editorial Placement ROI

    Editorial Placement ROI is crucial for Amazon sellers, as it measures the return on investment from securing product placements in curated content. These endorsements boost visibility, enhance credibility, and drive organic traffic, ultimately increasing sales and brand engagement.

  • Online Arbitrage

    Online Arbitrage is the practice of sourcing discounted products from online retailers and reselling them on Amazon for profit. This method enables sellers to take advantage of price differences, scale inventory quickly, and minimize upfront investment risks.

  • Amazon Offer Listing Suspension

    Amazon Offer Listing Suspension occurs when a seller’s product is removed from the marketplace due to policy violations. This can severely impact sales and visibility, making it vital for sellers to understand the reasons and take corrective action to reinstate their listings.

End of content

End of content