Explore our Seller Glossary, your go-to resource for essential terms and concepts in selling. Enhance your knowledge and boost your sales skills today! 📈
Amazon Product Sampling enables sellers to distribute free samples to targeted customers, enhancing product visibility and driving sales. This strategy builds brand trust and increases conversion rates by encouraging firsthand product experiences.
Amazon Listing Suppression refers to the removal of a product listing from search results due to policy violations or compliance issues. This significantly reduces visibility and sales, making it essential for sellers to monitor their listings and resolve issues promptly.
Amazon Global Logistics (AGL) simplifies international shipping for Amazon sellers by providing cost-effective solutions and streamlined customs processes. This service enhances operational efficiency, allowing sellers to focus on growth while Amazon manages logistics complexities.
The Order Cancellation Policy on Amazon enables sellers to cancel orders before shipping, helping manage inventory and customer satisfaction. Prompt action is essential, as cancellations are limited to “Pending” or “Unshipped” orders, impacting seller performance metrics.
No-Return Policy Compliance is vital for Amazon sellers, ensuring adherence to guidelines for products that cannot be returned. Clear communication of this policy in listings helps prevent disputes, maintains account health, and enhances customer satisfaction.
Fee Adjustment Notifications are vital alerts for Amazon sellers about changes in fees, such as FBA and referral fees. Staying updated on these adjustments helps sellers manage pricing strategies and maintain profit margins, ensuring ongoing sales success.
The AWR (Amazon Weekly Report) is essential for Amazon sellers, offering insights into sales performance, inventory status, and advertising effectiveness. By analyzing this report, sellers can optimize listings, enhance profitability, and maintain account health.
Amazon BB Selling is the practice of leveraging the Buy Box feature to boost sales on Amazon. Winning the Buy Box enhances visibility and sales opportunities, requiring competitive pricing, high seller ratings, and excellent customer service. FBA sellers often have an advantage in this competitive space.
FBA Lost Inventory Claims allow Amazon sellers to report and seek reimbursement for missing stock in Fulfillment Centers. By understanding this process, sellers can protect their investments and maintain accurate inventory levels for efficient operations.
Amazon Sponsored Products Optimization enhances ad performance by selecting effective keywords, refining ad copy, and adjusting bidding strategies. Continuous monitoring of metrics like CTR and conversion rates allows sellers to make data-driven adjustments, improving ROI and driving sales growth.
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