Seller Glossary

Explore our Seller Glossary, your go-to resource for essential terms and concepts in selling. Enhance your knowledge and boost your sales skills today! 📈

  • Amazon Customer Feedback Analysis

    Amazon Customer Feedback Analysis is essential for sellers to evaluate reviews and ratings, understand customer sentiment, and identify product strengths and weaknesses. This process enhances customer satisfaction, boosts visibility, and drives sales performance.

  • Amazon Transparency Program

    The Amazon Transparency Program helps sellers protect their brands by applying unique scannable codes to products, ensuring authenticity. This reduces counterfeits, builds customer trust, and provides insights for better inventory and marketing decisions.

  • Amazon Sponsored TV Ads

    Amazon Sponsored TV Ads enable sellers to showcase their products in engaging video formats during popular shows, enhancing visibility and driving sales. By targeting specific demographics, these ads effectively reach potential customers, boosting brand awareness and purchase rates.

  • Ecommerce Marketplaces

    Ecommerce marketplaces like Amazon enable sellers to efficiently list products, manage inventory, and process transactions. By utilizing options like Fulfillment by Amazon (FBA), sellers can enhance visibility and leverage Amazon’s extensive customer base to boost sales.

  • CE Certificate

    A CE Certificate is essential for Amazon sellers targeting the European market, ensuring compliance with health and safety regulations. This certification builds consumer trust and prevents product removal from listings, enhancing marketability.

  • Age Restriction Policy

    The Age Restriction Policy on Amazon mandates that sellers accurately categorize products unsuitable for certain age groups, such as adult content and toys. Compliance is essential to avoid penalties like listing removal or account suspension.

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