Explore our Seller Glossary, your go-to resource for essential terms and concepts in selling. Enhance your knowledge and boost your sales skills today! 📈
Product Reviews Velocity measures how quickly a product gathers reviews on Amazon, impacting its visibility and ranking. A higher velocity boosts conversion rates, as recent reviews enhance buyer trust. Sellers should encourage feedback to maintain this momentum.
Amazon Promotion Management is essential for sellers to enhance product visibility and drive sales. By utilizing tools like Lightning Deals, Coupons, and Promotions, sellers can attract buyers and optimize strategies for maximum ROI. Effective management leads to sustainable growth on the platform.
The Customer Return Rate is a vital metric for Amazon sellers, reflecting the percentage of products returned by customers. A high return rate can signal issues like poor quality or misleading listings, impacting profitability and customer satisfaction. Regular monitoring and optimization can enhance sales performance and strengthen seller reputation.
Carrier-Generated Tracking is vital for Amazon sellers, providing real-time tracking information that enhances customer experience and boosts seller ratings. Accurate tracking reduces inquiries and helps maintain account health, fostering trust and satisfaction.
Product Safety Compliance is essential for Amazon sellers to meet safety standards and avoid serious consequences like recalls and account suspensions. By conducting safety testing and ensuring accurate labeling, sellers can protect their business and enhance customer trust.
Amazon Campaign Management is essential for sellers aiming to enhance product visibility and drive sales. By utilizing tools like Sponsored Products and conducting thorough keyword research, sellers can effectively target audiences and optimize ad performance for maximum ROI.
Global Inventory Sync allows Amazon sellers to efficiently manage and synchronize inventory across multiple marketplaces. This real-time update feature minimizes overselling risks, enhances product availability, and optimizes sales strategies, driving profitability.
The FBA Small & Light Sunset marks the end of Amazon’s Small and Light program, affecting sellers of lightweight items. As fulfillment fees increase, sellers must adapt by reevaluating pricing, exploring alternative fulfillment options, and adjusting inventory strategies to maintain profitability.
Listing Content Quality Score is essential for Amazon sellers, reflecting the effectiveness of product listings. A higher score improves visibility, enhances customer experience, and drives sales by ensuring clarity, rich descriptions, quality images, and relevant keywords.
Amazon Automated Pricing allows sellers to automatically adjust product prices based on competitor actions, enhancing competitiveness and visibility. This tool streamlines pricing strategies, boosts sales, and improves inventory turnover, making it essential for success on Amazon.
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