Seller Glossary

Explore our Seller Glossary, your go-to resource for essential terms and concepts in selling. Enhance your knowledge and boost your sales skills today! 📈

  • SFP (Seller Fulfilled Prime)

    Seller Fulfilled Prime (SFP) allows Amazon sellers to fulfill orders from their own warehouses while offering Prime benefits. By meeting performance metrics, sellers can display the Prime badge, enhancing visibility and attracting more customers, ultimately boosting sales.

  • Hidden Backend Keywords Limit

    The Hidden Backend Keywords Limit is vital for Amazon sellers, allowing up to 250 bytes of targeted keywords to enhance search visibility. Effectively utilizing this space boosts product discoverability and drives more traffic, leading to increased sales.

  • Amazon Fast Track Program

    The Amazon Fast Track Program accelerates growth for new sellers by offering exclusive resources like training and mentorship. Participants gain enhanced visibility, improved listing optimization, and insights into market trends, driving higher sales and faster scalability.

  • Customer Cohort Analysis

    Customer Cohort Analysis enables Amazon sellers to segment customers into distinct groups based on shared behaviors, enhancing insights into purchasing patterns and retention rates. This data-driven approach helps optimize marketing strategies, improve customer experiences, and boost sales.

  • Amazon Transparency Code

    The Amazon Transparency Code enhances product authenticity by providing a unique identifier for each unit. This program helps sellers verify product legitimacy, build consumer trust, and protect their brand from counterfeiting, ultimately boosting sales and visibility.

  • Back-End Listing Errors

    Back-End Listing Errors can severely impact your Amazon sales by reducing visibility and search rankings. Common mistakes include incorrect keywords, unoptimized product identifiers, and poor categorization. Regular audits are essential for maintaining listing accuracy and maximizing performance.

  • External Referral Traffic

    External Referral Traffic drives visitors to your Amazon listings from outside sources like social media and blogs. This traffic boosts visibility and sales, as it often comes from targeted audiences, leading to higher conversion rates. Focus on engaging content and effective SEO strategies to maximize results.

End of content

End of content