Seller Glossary

Explore our Seller Glossary, your go-to resource for essential terms and concepts in selling. Enhance your knowledge and boost your sales skills today! 📈

  • Amazon Negative Keyword List

    An Amazon Negative Keyword List is essential for sellers using PPC advertising. It helps prevent irrelevant traffic by excluding specific keywords, enhancing campaign performance and improving return on ad spend (ROAS), ultimately driving more conversions and sales.

  • FBA Fee Preview Report

    The FBA Fee Preview Report is essential for Amazon sellers using Fulfillment by Amazon. It provides a comprehensive breakdown of fees, including fulfillment and storage costs, enabling sellers to make informed pricing decisions and optimize profit margins effectively.

  • Click Share Metric

    The Click Share Metric on Amazon measures the percentage of clicks your product receives compared to all products in its category. A higher Click Share indicates better visibility and interest, leading to increased sales. Regular analysis helps optimize listings and advertising strategies.

  • Digital Inventory Management

    Digital Inventory Management is vital for Amazon sellers, enabling real-time tracking and optimization of stock levels. This process minimizes excess inventory, automates updates, and enhances decision-making, ultimately driving profitability and customer satisfaction.

  • Dynamic Content Rendering

    Dynamic Content Rendering enhances the Amazon shopping experience by delivering personalized product information, promotions, and recommendations based on user behavior. This strategy boosts engagement, increases conversion rates, and fosters customer loyalty, driving sales growth.

  • Profit Calculator

    A Profit Calculator is vital for Amazon sellers to evaluate their profitability. By entering the cost price, selling price, and units sold, sellers can calculate their gross profit, net profit, and profit margin, enabling informed pricing and strategic growth.

  • Marketplace Seller Ratings

    Marketplace Seller Ratings are vital for Amazon sellers, reflecting their reliability and performance based on customer feedback. A strong rating enhances trust, boosts visibility in search results, and drives sales, making it essential to focus on excellent customer service and timely responses.

  • BB Discount Configuration

    BB Discount Configuration is a vital tool for Amazon sellers, enabling them to set targeted discounts that attract customers and boost sales. By creating limited-time offers and integrating with advertising tools, sellers can enhance visibility and improve conversion rates.

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