Seller Glossary

Explore our Seller Glossary, your go-to resource for essential terms and concepts in selling. Enhance your knowledge and boost your sales skills today! 📈

  • Custom Packaging Insert

    A Custom Packaging Insert enhances the unboxing experience for Amazon customers by including promotional materials, instructions, or brand stories. These inserts boost customer satisfaction, encourage repeat purchases, and improve brand loyalty, making them essential for success.

  • Amazon Subscription Box Listing

    An Amazon Subscription Box Listing allows sellers to offer curated products on a subscription basis, creating recurring revenue. By focusing on tailored selections and effective pricing strategies, sellers can enhance customer loyalty and maximize sales potential.

  • Early Adopters Campaign

    The Early Adopters Campaign on Amazon enables sellers to gain traction for new products by targeting consumers eager to try innovations. Through strategic promotions and early reviews, sellers can enhance product visibility and credibility, fostering long-term growth.

  • Ineligible Category Block

    The Ineligible Category Block restricts Amazon sellers from listing products in specific high-risk categories like health and beauty or automotive. To lift this block, sellers must meet Amazon’s eligibility requirements and submit necessary documentation for approval.

  • Keyword Harvesting

    Keyword Harvesting is essential for Amazon sellers to identify high-traffic keywords that enhance product visibility and search rankings. By optimizing listings with relevant keywords, sellers can drive organic traffic and boost conversion rates effectively.

  • Pay-Per-Click (PPC) Campaign

    A Pay-Per-Click (PPC) Campaign on Amazon enhances product visibility by allowing sellers to pay for each ad click. With options like Sponsored Products, Sponsored Brands, and Sponsored Display, sellers can effectively drive targeted traffic and boost sales.

  • Amazon Product Detail Page

    The Amazon Product Detail Page is vital for sellers, showcasing key elements like product title, images, price, and customer reviews. Optimizing this page enhances visibility and conversion rates, driving sales and building trust with buyers.

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