Explore our Seller Glossary, your go-to resource for essential terms and concepts in selling. Enhance your knowledge and boost your sales skills today! 📈
Amazon PPC Negative Targeting helps sellers optimize their ad campaigns by excluding non-converting keywords, reducing wasted ad spend. This strategy enhances return on ad spend (ROAS) and improves overall campaign efficiency, driving profitability.
ASIN Management is essential for Amazon sellers, focusing on the optimization of Amazon Standard Identification Numbers (ASINs). This process enhances product visibility, improves search rankings, and drives sales by ensuring accurate listings and effective inventory management.
The Early Reviewer Program helps Amazon sellers gain initial product reviews by incentivizing customers to provide feedback. This initiative enhances product visibility and credibility, making it essential for new products to establish trust and drive sales.
Hazmat Classification is vital for Amazon sellers, as it involves identifying hazardous materials and ensuring compliance with strict guidelines. Proper classification affects handling, storage, and shipping, helping maintain account health and avoid penalties.
A Code of Conduct Violation on Amazon occurs when sellers breach guidelines, such as manipulating reviews or deceptive advertising. Compliance is essential to maintain account health and avoid penalties that can harm reputation and sales performance.
An Amazon Packaging Slip is essential for sellers, providing a detailed packing list that includes product names, quantities, and SKUs. This document enhances order accuracy, improves the customer experience, and supports smoother returns, fostering brand professionalism and customer loyalty.
Order Defect Rate (ODR) is a vital metric for Amazon sellers, reflecting the percentage of orders with negative feedback, claims, or chargebacks. Keeping ODR below 1% is essential for maintaining seller performance and eligibility for the Buy Box.
Click-Through Conversion Rate (CTCR) is vital for Amazon sellers, measuring how effectively clicks on product listings translate into sales. A higher CTCR indicates effective listing optimization, enhancing visibility and profitability in the competitive marketplace.
Amazon Listing Quality is vital for sellers, influencing visibility and sales. It includes key elements like product titles, images, and customer reviews. High-quality listings enhance relevance and engagement, leading to better conversion rates and overall success.
The Listing Quality Analyzer helps Amazon sellers optimize their product listings by evaluating key elements like titles, descriptions, and keywords. This tool enhances visibility, boosts conversion rates, and improves the overall customer experience, driving sales performance.
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