A Campaign Budget Cap on Amazon sets a maximum spend for advertising campaigns, helping sellers manage costs effectively. By controlling expenses and optimizing ROI, sellers can allocate resources wisely, track performance, and maintain profitability in a competitive marketplace.
ASIN-Level Profitability is essential for Amazon sellers to analyze profit margins for each product. By evaluating factors like COGS, Amazon fees, and advertising costs, sellers can make informed decisions that enhance pricing strategies and inventory management, driving overall business success.
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