Amazon Merchant Fulfilled Prime Requirements

Amazon Merchant Fulfilled Prime (MFP) enables sellers to provide Prime shipping without FBA. To qualify, sellers must meet strict performance standards and offer same-day or next-day shipping, enhancing visibility and boosting customer trust and sales.

Amazon Merchant Fulfilled Prime Program

The Amazon Merchant Fulfilled Prime (MFP) Program enables sellers to provide Prime shipping benefits while managing their own fulfillment. This program enhances product visibility, boosts sales, and improves customer satisfaction through two-day shipping options.

Amazon Merchant Fulfilled Prime (MFP)

Amazon Merchant Fulfilled Prime (MFP) enables sellers to provide Prime shipping benefits while managing their own fulfillment. This program enhances product visibility, attracts more Prime members, and increases sales, all while maintaining control over inventory and shipping processes.

Amazon Merchant Fulfilled Prime Eligibility

Amazon Merchant Fulfilled Prime Eligibility allows sellers to qualify for the Prime badge while fulfilling orders independently. To succeed, sellers must maintain a 95% on-time shipment rate and a less than 1% order defect rate, enhancing visibility and driving sales.

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