budget management

  • Amazon Click Fraud

    Amazon Click Fraud involves generating false clicks on ads, resulting in wasted advertising budgets and skewed performance metrics. Sellers must monitor campaigns closely and utilize detection tools to protect ROI and ensure effective advertising strategies.

  • Budget Utilization Rate

    The Budget Utilization Rate is essential for Amazon sellers, reflecting the percentage of budget spent on activities like advertising and inventory procurement. Monitoring this metric ensures efficient resource use, maximizing sales and profitability.

End of content

End of content