Sales Channel Integration enables Amazon sellers to connect various platforms, streamlining inventory and order management. This integration automates updates, reduces overselling risks, and provides insights for informed decision-making, enhancing overall business performance.
Amazon DSP (Demand-Side Platform) empowers sellers to programmatically purchase display and video ads, targeting specific audiences based on shopping behaviors and demographics. This enhances brand visibility, drives traffic, and boosts sales in the competitive marketplace.
Custom Audience for DSP allows Amazon sellers to target specific customer segments based on behaviors and interests. By creating tailored campaigns, sellers can enhance ad effectiveness, increase conversion rates, and boost return on investment (ROI).
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