Amazon BB Analytics

Amazon BB Analytics is a robust business intelligence tool for Amazon sellers, offering insights into sales performance, customer behavior, and market trends. It enables data-driven decisions, enhances profitability, and drives sales growth through effective inventory management and competitor analysis.

Session Percentage

Session Percentage measures the ratio of sessions to page views on your Amazon listing, reflecting how well your product attracts buyers. A higher percentage boosts sales and visibility, guiding sellers in optimizing listings and marketing strategies for better conversions.

Sales Channel Integration

Sales Channel Integration enables Amazon sellers to connect various platforms, streamlining inventory and order management. This integration automates updates, reduces overselling risks, and provides insights for informed decision-making, enhancing overall business performance.

Marketing Campaign Attribution

Marketing Campaign Attribution is essential for Amazon sellers to identify which marketing efforts drive sales. By tracking customer interactions across channels like PPC ads and social media, sellers can optimize their strategies, enhance ROI, and boost brand loyalty.

New-to-Brand Metrics

New-to-Brand Metrics are vital for Amazon sellers, measuring sales from new customers within the last year. Analyzing these metrics helps optimize advertising strategies, enhance brand visibility, and drive long-term growth and profitability on the platform.

Amazon Filter Bubbles

Amazon Filter Bubbles affect how products are displayed to potential customers based on their preferences and behavior. Sellers must optimize listings with relevant keywords and engaging content to enhance visibility and reach a broader audience.

Fulfilled By Merchant Insights

Fulfilled By Merchant (FBM) Insights equips Amazon sellers with essential data on sales performance, shipping times, and customer feedback. By effectively utilizing these insights, sellers can optimize logistics, enhance customer satisfaction, and improve profitability.

External Traffic Campaigns

External Traffic Campaigns are essential for Amazon sellers, driving potential customers from outside platforms to product listings. By leveraging social media, email marketing, and targeted ads, sellers can boost visibility, enhance sales, and improve search rankings.

Sales Channel Analytics

Sales Channel Analytics is essential for Amazon sellers, enabling them to track key metrics like sales volume and conversion rates. By analyzing this data, sellers can optimize product listings and refine marketing strategies to boost profitability and competitiveness.

Customer Demographics

Customer demographics are vital for Amazon sellers, encompassing traits like age, gender, income, and buying behavior. By leveraging this data, sellers can tailor their offerings and marketing strategies, enhancing conversion rates and fostering brand loyalty.

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