Amazon Customer Acquisition Cost (CAC) is the total cost for sellers to gain a new customer on the platform. It includes advertising spend and promotional discounts, making it essential for optimizing PPC campaigns and improving profitability. Understanding CAC helps sellers enhance their return on investment and scale their businesses effectively.
Sales Velocity is a vital metric for Amazon sellers, reflecting how quickly products sell over time. By analyzing units sold, sellers can optimize inventory, enhance marketing strategies, and improve rankings, ultimately driving higher revenue and visibility.
Account Annotation allows Amazon sellers to document key insights and changes within their seller account, enhancing decision-making and improving listing optimization. This practice helps track performance trends, maintain account health, and boost customer experiences, ultimately driving sales growth.
Discount Coupon Strategies are vital for Amazon sellers to increase sales and customer engagement. By utilizing percentage-off, dollar-off, and free shipping coupons, sellers can attract new customers and encourage repeat purchases, enhancing visibility and rankings.
External Traffic Reporting is essential for Amazon sellers to track and analyze traffic from outside sources like social media and blogs. By using tools such as Amazon Attribution, sellers can optimize marketing strategies, enhance conversions, and boost sales performance.
Amazon Sales Velocity Analysis is essential for sellers, as it measures product sales speed over time. This metric aids in understanding sales performance, optimizing inventory, and enhancing visibility, ultimately driving profitability and competitive advantage.
Cost Per Acquisition (CPA) Tracking is essential for Amazon sellers, measuring the total cost to acquire a new customer. By analyzing CPA, sellers can optimize marketing strategies, improve profitability, and make informed decisions for sustainable growth.
Funnel Metrics are essential for Amazon sellers to analyze the customer journey from awareness to purchase. By tracking traffic sources, conversion rates, and cart abandonment, sellers can identify bottlenecks, refine strategies, and boost sales effectively.
Conditional Promotion Setup on Amazon allows sellers to create targeted promotions based on specific criteria, such as purchase quantity or time frames. This strategy enhances marketing effectiveness, boosts sales, and improves customer engagement, leading to increased profitability.
Bundle Listings on Amazon allow sellers to combine related products into one listing, offering customers a value package at a discounted price. This strategy enhances perceived value, improves sales velocity, and boosts visibility through optimized keywords and images.
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