Performance Metrics

  • Keyword Performance Tracking

    Keyword Performance Tracking is essential for Amazon sellers to enhance product visibility and optimize listings. By analyzing metrics like search volume and conversion rates, sellers can identify effective keywords, improve SEO, and drive higher sales.

  • Amazon Sponsored Products Bidding

    Amazon Sponsored Products Bidding enables sellers to enhance product visibility through cost-per-click ads. By setting competitive bid amounts and choosing between automatic or manual bidding, sellers can effectively drive traffic and increase sales on the platform.

  • Bid Adjustment Strategies

    Bid Adjustment Strategies on Amazon are vital for optimizing PPC campaigns. By modifying bids based on performance data, sellers can enhance visibility for high-performing keywords and reduce costs for underperformers, ultimately improving ROAS and driving sales.

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