Amazon DSP Retargeting enables sellers to re-engage customers who have interacted with their products. By targeting ads to users who viewed listings or abandoned carts, sellers can enhance conversion rates, increase brand visibility, and drive sales effectively.
Sponsored Display Audiences on Amazon allows sellers to effectively target potential customers with personalized display ads. By leveraging shopping behavior data, sellers can retarget users and attract new buyers, enhancing visibility and driving conversions.
Custom Audience for DSP allows Amazon sellers to target specific customer segments based on behaviors and interests. By creating tailored campaigns, sellers can enhance ad effectiveness, increase conversion rates, and boost return on investment (ROI).
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