Advertising Attribution Report

The Advertising Attribution Report is essential for Amazon sellers, offering insights into how ads influence sales and conversions. By analyzing key metrics, sellers can optimize strategies, improve ROI, and enhance product visibility on the platform.

Amazon Marketplace Export

Amazon Marketplace Export allows sellers to expand their business by listing products in multiple international marketplaces. This feature enhances visibility, taps into new customer bases, and leverages Amazon’s logistics for efficient inventory management.

Sales Rank History

Sales Rank History on Amazon tracks a product’s Best Sellers Rank (BSR) over time, reflecting its sales performance relative to competitors. By analyzing this data, sellers can optimize inventory, pricing, and marketing strategies to enhance visibility and boost sales.

Amazon Discount Scheduling

Amazon Discount Scheduling enables sellers to set targeted promotional discounts, driving sales and enhancing product visibility. By strategically timing these discounts, sellers can create urgency, clear inventory, and improve search rankings, maximizing revenue potential.

PPC Bleed

PPC Bleed occurs when Amazon sellers rely on pay-per-click advertising to boost product visibility. While it can enhance organic rankings temporarily, reducing ad spend may lead to a decline in visibility and sales. Balancing PPC and organic strategies is essential for sustained success.

Amazon Promotion Scheduling

Amazon Promotion Scheduling enables sellers to strategically plan promotional campaigns, offering time-sensitive discounts and deals. This tool enhances product visibility, maximizes sales potential, and improves customer experience by aligning promotions with key shopping events.

Amazon Lightning Deals

Amazon Lightning Deals are limited-time promotions that enable sellers to offer significant discounts on products, enhancing visibility and driving sales. These deals can improve search rankings and customer engagement, making them essential for effective marketing strategies.

Deal Page Algorithm

The Deal Page Algorithm on Amazon influences how promotions are displayed to customers by assessing factors like discount percentage, sales velocity, and customer engagement. Sellers can boost visibility and sales by optimizing their deals and maintaining strong customer reviews.

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