programmatic advertising

  • Display Ads (DSP)

    Display Ads (DSP) on Amazon enable sellers to programmatically purchase display advertising across a vast network. By utilizing data-driven targeting, sellers can effectively reach specific audiences, enhancing brand visibility and driving traffic to their product listings.

  • Amazon Demand Side Platform (DSP)

    The Amazon Demand Side Platform (DSP) enables sellers to programmatically purchase display and video ads on and off Amazon. By utilizing Amazon’s customer data, sellers can target specific audiences, enhancing visibility and boosting conversion rates.

  • Amazon Header Bidding

    Amazon Header Bidding allows sellers to enhance their visibility by enabling multiple advertisers to bid for ad space in real-time. This competitive environment leads to better pricing, improved ad performance, and increased traffic to product listings, boosting ROI.

  • Amazon DSP (Demand-Side Platform)

    Amazon DSP (Demand-Side Platform) empowers sellers to programmatically purchase display and video ads, targeting specific audiences based on shopping behaviors and demographics. This enhances brand visibility, drives traffic, and boosts sales in the competitive marketplace.

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