Discount Eligibility Rules

Discount Eligibility Rules on Amazon define the criteria sellers must meet to qualify for promotional discounts. Adhering to these rules enhances product visibility, drives sales, and ensures compliance with Amazon’s policies, ultimately boosting seller performance.

Promotional Budget Allocation

Promotional Budget Allocation is essential for Amazon sellers to enhance product visibility and drive sales. By strategically distributing funds across channels like PPC advertising and discounts, sellers can maximize ROI and adapt to market trends effectively.

Amazon Customer Acquisition Cost

Amazon Customer Acquisition Cost (CAC) is the total cost for sellers to gain a new customer on the platform. It includes advertising spend and promotional discounts, making it essential for optimizing PPC campaigns and improving profitability. Understanding CAC helps sellers enhance their return on investment and scale their businesses effectively.

Discount Stackability

Discount Stackability allows Amazon sellers to combine multiple discounts, such as coupons and promotional offers, on a single product. This strategy enhances value for customers, boosts visibility in search results, and drives sales by appealing to price-sensitive shoppers.

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