Cost Per Click (CPC) is a vital metric for Amazon sellers using Pay-Per-Click (PPC) advertising. It determines the cost incurred for each click on ads, influencing visibility, traffic, and overall sales performance while impacting profitability and ROI.
A Feedback Suppression Request allows Amazon sellers to appeal for the removal of negative or neutral feedback that may harm their reputation. By providing clear evidence and adhering to Amazon’s policies, sellers can protect their ratings and improve visibility.
Amazon Seller Tools are vital for managing your business on the platform. They include functionalities like product research, listing optimization, and inventory management, helping sellers enhance visibility, drive traffic, and boost profitability.
Forbidden Words Detection is essential for Amazon sellers to maintain compliance with platform policies. By identifying and removing prohibited terms, sellers can avoid listing suppression and enhance visibility, ultimately improving account health and sales performance.
The Inventory Performance Index (IPI) is essential for Amazon sellers, reflecting inventory management efficiency. A higher IPI score leads to better stock levels, increased sales, and improved visibility, while a low score risks storage limits and penalties. Regular monitoring is key.
ASIN (Amazon Standard Identification Number) is a unique 10-character identifier for products on Amazon, crucial for inventory management and product tracking. It enhances visibility and allows multiple sellers to list the same product, streamlining the shopping experience.
Amazon Product Listing Quality is essential for sellers aiming to boost sales and visibility. Key components include compelling titles, detailed descriptions, and high-resolution images. Adhering to Amazon’s guidelines ensures compliance and enhances the customer experience.
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