Voice of the Customer

Seller Glossary

Voice of the Customer (VoC)

Voice of the Customer (VoC) is essential for Amazon sellers to gather insights from customer feedback, enhancing product offerings and optimizing listings. By addressing customer needs and pain points, sellers can improve the overall customer experience and drive sales growth.
Amazon Performance & Account Health

Voice of the Customer Metrics on Amazon: Understand Feedback

Understanding the Voice of the Customer (VoC) is essential for Amazon sellers looking to enhance their products and boost customer satisfaction. This article explores key metrics, review analysis, and strategies for leveraging customer feedback effectively.

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